Inclusivity in clean beauty & wellness
Founded in 2021 by Madison Forté, Urban Suds started as a body care line for individuals who are looking for products made without any harsh chemicals and synthetic ingredients. After noticing a positive effect in her physical and emotional health by being more intentional of what she used on her body, as what goes inside, she began creating products that resonated with many like-minded people. "Taking care of myself has become a daily practice. Learning to be present in the moment with using aromatherapy, plant-derived bath immersions and nourishing my skin with ingredients I can feel good about has been an integral part in my wellness journey and lifestyle change."- Madison Forté (Founder/Owner)